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This edition stresses high-tech products and services, and includes new sections on consumer research methods, cross-cultural and international consumer behaviour, the marketing of services, the marketing of social causes, marketing ethics and public policy issues.
"synopsis" may belong to another edition of this title.
- PublisherPearson Higher Education
- Publication date1990
- ISBN 10 0131728598
- ISBN 13 9780131728592
- BindingPaperback
- Rating
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Consumer Behavior
Published by
Prentice-Hall
(1990)
ISBN 10: 0131728598
ISBN 13: 9780131728592
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Paperback
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Book Description Paperback. Condition: Very Good. Consumer Behavior This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780131728592
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Consumer Behavior
Published by
Prentice-Hall 01/12/1990
(1990)
ISBN 10: 0131728598
ISBN 13: 9780131728592
Used
Paperback
Quantity: 1
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Rating
Book Description Paperback. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780131728592
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US$ 11.30
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Stock Image
Consumer Behavior
Published by
Pearson Higher Education
(1990)
ISBN 10: 0131728598
ISBN 13: 9780131728592
Used
paperback
Quantity: 1
Seller:
Rating
Book Description paperback. Condition: Very Good. Very Good. book. Seller Inventory # D8S0-3-M-0131728598-3
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