Items related to The Profit Zone: How Strategic Business Design Will...
The book that answers the most fundamental question in business: Where Will I Make a Profit Tomorrow?
Why do some companies create sustained, superior profits year after year? Why are they always far ahead of their competitors in discovering the ever-changing profit zones of their industry? Why do others languish as their traditional way of doing business turns into a no-profit zone? The Profit Zone provides the answers. It is a brilliant, original, and practical explanation of how and why high profit happens.
Why do some companies create sustained, superior profits year after year? Why are they always far ahead of their competitors in discovering the ever-changing profit zones of their industry? Why do others languish as their traditional way of doing business turns into a no-profit zone? The Profit Zone provides the answers. It is a brilliant, original, and practical explanation of how and why high profit happens.
"synopsis" may belong to another edition of this title.
Review:
For years, the prevailing wisdom in business was that profitability was a byproduct of market share; get the biggest piece of the market and profit will surely follow. But in the last 10 years, this formula has time and again proved itself wrong. Companies such as DEC, GM, Ford, United Airlines, Kodak, and Sears have all demonstrated that market share does not necessarily lead to profitability.
From the Back Cover:
The Profit Zone looks at how profit happens in today's customer-driven economy. The authors demonstrate why market share often leads to a "no-profit zone" and identify 22 profit models that have helped dozens of companies consistently make money. Included are in-depth looks at companies--Disney, GE, Microsoft, Intel, Charles Schwab--that have successfully redesigned their businesses and dramatically increased the value of their companies. Instead of focusing on market share, these innovators first looked at their customers' needs and how they could profit from fulfilling them. The book considers example after example of how the profit zone works, from Disney's theme parks to Schwab's marketing and selling of mutual funds. The final chapter is a handbook that allows managers to apply the ideas to their own companies. Clearly written and immensely practical, The Profit Zone deserves a place on every manager's bookshelf.
"The Profit Zone could safely come with a guarantee that it would increase a company's profit if management read it and acted on it."
--Phillip Kotler, Kellogg School, Northwestern University
"This important and meaningful book is must reading for anyone responsible for business strategy formulation. Slywotzky and Morrison's strategic approach is woven through a range of real-world examples that reinforce the power of creative business design and ongoing reinvention."
--Richard L. Keyser, chairman and CEO, W.W. Grainger, Inc.
"[The authors] show how to achieve profitable results by developing superior insight into customers and adapting a company's business design to stay ahead of customer needs, rather than attempting to do more of what you've always done faster and better. The Profit Zone gives the reader confidence that these ideas work through clear and detailed examples."
--Samuel J. Palmisano, general manager of IBM Personal Computer Company
--Phillip Kotler, Kellogg School, Northwestern University
"This important and meaningful book is must reading for anyone responsible for business strategy formulation. Slywotzky and Morrison's strategic approach is woven through a range of real-world examples that reinforce the power of creative business design and ongoing reinvention."
--Richard L. Keyser, chairman and CEO, W.W. Grainger, Inc.
"[The authors] show how to achieve profitable results by developing superior insight into customers and adapting a company's business design to stay ahead of customer needs, rather than attempting to do more of what you've always done faster and better. The Profit Zone gives the reader confidence that these ideas work through clear and detailed examples."
--Samuel J. Palmisano, general manager of IBM Personal Computer Company
"About this title" may belong to another edition of this title.
- PublisherCrown
- Publication date2002
- ISBN 10 0812933044
- ISBN 13 9780812933048
- BindingPaperback
- Number of pages352
- Rating
Buy New
Learn more about this copy
US$ 8.99
Shipping:
US$ 4.49
Within U.S.A.
Top Search Results from the AbeBooks Marketplace
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Published by
Crown Business
(2002)
ISBN 10: 0812933044
ISBN 13: 9780812933048
New
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: New. Seller Inventory # mon0000163513
Buy New
US$ 8.99
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Condition: New. Book is in NEW condition. 0.7. Seller Inventory # 0812933044-2-1
Buy New
US$ 19.43
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Condition: New. New! This book is in the same immaculate condition as when it was published. Seller Inventory # 353-0812933044-new
Buy New
US$ 19.44
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Condition: New. Buy with confidence! Book is in new, never-used condition. Seller Inventory # bk0812933044xvz189zvxnew
Buy New
US$ 19.44
Convert currency
Seller Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits (Paperback or Softback)
Published by
Crown Business 2/26/2002
(2002)
ISBN 10: 0812933044
ISBN 13: 9780812933048
New
Paperback or Softback
Quantity: 5
Seller:
Rating
Book Description Paperback or Softback. Condition: New. The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits 0.8. Book. Seller Inventory # BBS-9780812933048
Buy New
US$ 19.47
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Published by
Currency
(2002)
ISBN 10: 0812933044
ISBN 13: 9780812933048
New
Softcover
Quantity: > 20
Seller:
Rating
Book Description Condition: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. Seller Inventory # OTF-S-9780812933048
Buy New
US$ 16.94
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Condition: New. Seller Inventory # I-9780812933048
Buy New
US$ 22.00
Convert currency
Seller Image
Profit Zone : How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Condition: New. Seller Inventory # 307685-n
Buy New
US$ 19.72
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Seller:
Rating
Book Description Paperback. Condition: new. Brand New Copy. Seller Inventory # BBB_new0812933044
Buy New
US$ 20.24
Convert currency
Stock Image
The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
Print on Demand
Seller:
Rating
Book Description Paperback. Condition: New. Brand New! This item is printed on demand. Seller Inventory # 0812933044
Buy New
US$ 23.50
Convert currency