Jell-O Girls: A Family History

Rowbottom, Allie

3.12

3,759 ratings by Goodreads

9781549144769: Jell-O Girls: A Family History

ISBN 10: 1549144766 ISBN 13: 9781549144769

Publisher: Hachette Book Group, 2018

A memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the women who lived behind its facade - told by the inheritor of their stories.In 1899, Allie Rowbottom's great-great-great-uncle bought the patent to Jell-O from its inventor for $450. The sale would turn out to be one of the most profitable business deals in American history, and the generations that followed enjoyed immense privilege - but they were also haunted by suicides, cancer, alcoholism, and mysterious ailments. More than 100 years after that deal was struck, Allie's mother Mary was diagnosed with the same incurable cancer, a disease that had also claimed her own mother's life. Determined to combat what she had come to consider the "Jell-O curse" and her looming mortality, Mary began obsessively researching her family's past, determined to understand the origins of her illness and the impact on her life of Jell-O and the traditional American values the company championed. Before she died in 2015, Mary began to send Allie boxes of her research and notes, in the hope that her daughter might write what she could not. JELL-O GIRLS is the liberation of that story.A gripping examination of the dark side of an iconic American product and a moving portrait of the women who lived in the shadow of its fractured fortune, JELL-O GIRLS is a family history, a feminist history, and a story of motherhood, love and loss. In crystalline prose Rowbottom considers the roots of trauma not only in her own family, but in the American psyche as well, ultimately weaving a story that is deeply personal, as well as deeply connected to the collective female experience.

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About the Author:

Allie Rowbottom received her BA from New York University, her MFA from the California Institute of the Arts and her PhD in Creative Writing and Literature from the University of Houston. Her work has received scholarships, essay prizes and honorable mentions from Tin House, Inprint, the Best American Essays series, the Florida Review, The Bellingham Review, the Black Warrior Review, The Southampton Review, and Hunger Mountain. She lives in Los Angeles.

Review:

"Allie Rowbottom's memoir is an unflinching exploration of the inheritance and curse behind an American icon. Graceful and genuine, Jell-O Girls is what happens when a damn good story meets an even better writer."―Mat Johnson, author of Pym and Loving Day

"To most Americans, Jell-O is a diner staple; the savior of the sickroom; the sweet "glue" for the fruit mold grandma serves at Thanksgiving. But Jell-O was a darker thing for Allie Rowbottom's family. Although her great-great-great uncle's purchase of the Jell-O patent secured the family fortune, it also molded its female members in ways that insidiously defined and confined. In this first-ever insider account Rowbottom mixes up equal parts history, sociology, feminist tract and personal mother-daughter story to create a literary treatise as clear and bright as Jell-O itself."―Carolyn Wyman, author of Jell-O: A Biography

"Jell-O Girls is an artfully crafted feminist excavation of an American legacy and its dark underbelly by a tender and perceptive memoirist, a keen cultural critic, and a deserving chronicler of her mother's legacy. Jewel-toned as its subject, Rowbottom's prose brings into crystal focus the lacerating toll of patriarchy in our media, our homes, and our own bodies. She is a talent to be heralded."―Sarah Gerard, author of Sunshine State and Binary Star

"Intimate and intriguing.... A fascinating feminist history of both a company and a family."―Publishers Weekly

"Brilliantly written and beautiful, Jell-O Girls is both a feminist document and an act of love. In compiling a history of the spell the Jell-O brand cast on the American housewife-by working its way into every dietary fad from "domestic science" to Weight Watchers-Allie Rowbottom also manages to chart the mystery of female pain. Along the way, Rowbottom reclaims her own family history, writing a tribute to her mother that is both gutting and gorgeous."―Alice Bolin, author of Dead Girls

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